With digital signages quickly increasing in popularity, more and more hardware options are now hitting the market. That said, Android-based digital signages are becoming more preferred by businesses. In this article, we’re sharing the basics that you need to know about android digital signage.
In this digital world, businesses need to adapt and implement new technology to remain relevant and competitive. Unlike years ago, today’s signage is no longer static. Businesses are now using digital signages that allow for more creative moving videos for marketing and advertising their brand and product.
- Understanding Android Digital Signage?
- Benefits Of Using Android Digital Signage Solutions
- Android Digital Signages For Great Platform
- What Screen Displays Can You Use With An Android Digital Signage?
Understanding Android Digital Signage?
Digital signage is used for displaying multimedia content or videos to advertise offerings or convey information. Today, we see digital signage devices and screens in numerous places including restaurants, airports, malls, museums, banks, and even bus stops. These large displays help people find their way, get information, order food, or buy movie tickets.
Most businesses use digital signage in order to interact and reach their customers effectively. Digital signage displays can help in increasing brand awareness, enhancing customer experiences, promoting new products, attracting new customers and so much more.
Benefits Of Using Android Digital Signage Solutions
Digital signages are available in various hardware and platform, each having its own set of features and functions. And businesses need to choose a solution that best fits their needs.
However, whether a business needs digital signage on a budget or just wants a straightforward way to display content, an android digital signage is one of the best options you can try.
Android Digital Signages For Great Platform
Below, we discuss some of the reasons that make android a great platform for digital signages.
1. Hardware Availability
There are various Android digital solutions available today that will suit every business need. Big brands such as Philips offer a range of options including a 10 inches touch screen, 4K media player, and commercial-grade displays that fit in a meeting room, physical store, or lobby.
Traditionally, setting up a digital signage solution for your business will require you to have a separate cost for the display, device management, commercial-grade media player, and installation. Thus, the average cost of a commercial digital signage setup can cost you thousands of dollars which can be too expensive for most small businesses or small-scale projects.
However, the cost of an Android digital signage solution is quite low. Android TV boxes are quite popular and are available ta lower price points for setting up digital signage.
3. Affordable Tools
Traditional digital signage requires a lot of expensive tools. You will need a proprietary screen that can display the videos or images that you want to display. You will also need a unique app or hardware that can read the files.
This is no longer an issue with the introduction of android apps, remote management, and cloud connections. You can simply use any TV and rely on affordable digital signage apps on Google Play Store. If you ever need to manage or edit the display, you can do so on your phone or laptop with ease.
4. Easy To Use
The Android OS is so intuitive and common that most people know already how to use it. This is particularly suitable if you don’t have much experience with digital signages.
5. Control And Management
Deploying a digital signage solution involves challenges such as OS management, locking down signage devices, pushing security updates, and remotely managing the hardware. All of these jobs are easier to perform with an Android OS compared to others.
What Screen Displays Can You Use With An Android Digital Signage?
1. Android TV
And Android TV comes with the built-in Android OS so you have free access to the Google Play Store. From the Play Store, you can download any app you need for displaying your visuals and use the app directly through the TV with the remote control or a voice assistant, depending on the TV you have.
With this configuration, the Android TV is your whole system— it includes the screen and Android device player in one. This is best thanks to its simplicity and convenience. However, it might be a lot cheaper if you build the system from various parts. Also, if your Android TV gets damaged or malfunctions, you’ll have to replace or fix the whole device and not just a single component.
If you’re looking for the best value for your money, then you should try the NVidia Shield TV Pro. This Android-powered TV comes with high capabilities at an affordable price tag. It also has a high remote control capacity and a media box that uses plug-and-play operation.
It also comes with enough storage space, align it easy to stream high-resolution videos and update your digital signs with ease. This Android TV also comes with high-speed processing power as well as two USB ports which allow you to connect a network of screens with ease.
2. Standard Flatscreen TV
Most non-smart flatscreen TV can also be used with a media player. With this configuration, you need three parts— the screen, player, and android device. This is more complicated to set up. However, with the individual components, it is more cost-effective to maintain or replace. The android device you can use can be anything from smartphones or tablets.
What are the benefits of digital signage?
Digital signage has numerous benefits for businesses. For one, unlike traditional marketing signage, digital signage can provide an attention-grabbing display that is more effective and engaging.
It also provides clear communication, increases brand awareness, conveys brand character and identity, and is a cost-effective strategy.
How big should a digital signage display be?
In general, the average size of a digital signage display ranges from 48 inches to 65 inches.
That’s it! Digital signages are a must-have for every modern business today. By now, you should have a better understanding of android digital signages and their wonderful benefits.
Android can be a great OS for your digital signage, particularly if you’re looking for a relatively smaller number of screens or you’re not going to use them heavily.